Weekly Wisconsin Real Estate Market Snapshot
Southeastern Wisconsin & Statewide | Past 30 Days
The real estate market across Southeastern Wisconsin - particularly Milwaukee, Waukesha, and Ozaukee counties - has remained active over the past 30 days, even during the winter season. Single-family homes continue to drive most of the activity, with steady participation from buyers and investors.
Below is a clear, easy-to-digest look at what's happening locally and statewide.
Southeastern Wisconsin Market Overview
Purchase Prices
- Milwaukee County: Entry-level and mid-priced single-family homes continue to see strong demand, keeping prices firm.
- Waukesha County: Higher-priced suburban homes remain active, supported by move-up buyers.
- Ozaukee County: Limited inventory and consistent buyer demand continue to support higher price points.
Overall, prices across the region have remained stable to slightly higher compared to the same period last year.
Local MLS and brokerage market summaries continue to show Southeastern Wisconsin as one of the more resilient regions in the state:
https://www.shorewest.com/market-data/
Days on Market
- Well-priced single-family homes are still moving quickly.
- Many properties are going under contract in roughly three to four weeks, even in winter.
- Suburban areas are generally selling faster than urban core markets.
This indicates buyers are still active, but more deliberate.
Inventory & Buyer Behavior
- Inventory has improved slightly year-over-year, though overall supply remains tight.
- Buyers have more options than last winter, but competition remains strong for desirable homes.
- Multiple-offer situations are still common in popular price ranges.
Statewide inventory trends reflect a slow, steady increase rather than a sudden shift:
https://www.wra.org/Market-Data/
Multi-Unit & Investment Property Trends
- Duplexes and small multi-unit properties continue to attract investor interest.
- Buyers are focused on cash flow, rent stability, and long-term value.
- Well-maintained investment properties in strong rental areas are still selling, though investors are more disciplined than in recent years.
These trends align with broader investor behavior across Wisconsin's metro markets:
https://www.redfin.com/state/Wisconsin/housing-market
Mortgage Rate Direction (Compliance-Safe)
Mortgage rates have shown signs of stabilizing and modest improvement compared to last year's highs. While rates remain higher than the historic lows of prior years, recent trends have helped improve affordability and buyer confidence.
The key takeaway: rates are no longer the shock factor they were previously, and many buyers are adjusting and moving forward.
For general mortgage and housing education:
https://www.consumerfinance.gov/owning-a-home/
Wisconsin Statewide Snapshot
Across Wisconsin as a whole:
- Home prices continue a steady, moderate upward trend.
- Sales activity has cooled slightly year-over-year, which is typical for winter months.
- Inventory is improving gradually but remains below long-term norms.
Southeastern Wisconsin continues to stand out as one of the more competitive and active regions in the state due to population density, employment centers, and relative affordability compared to larger national metro areas.
National housing market comparisons continue to highlight Wisconsin metros as strong performers:
https://www.realtor.com/research/hottest-markets/
Bottom Line
The Wisconsin real estate market is active, competitive, and stabilizing.
- Buyers are engaged but more thoughtful
- Sellers retain leverage with well-priced homes
- Investors remain active but selective
- The market is moving - not stalling
This is a healthier, more balanced environment than the extremes seen in recent years.
Talk to a Wisconsin Mortgage Expert
If you're buying, selling, investing, or simply want help understanding how these market trends affect you, I'm happy to help.
Adam Zeman
Mortgage Loan Originator | Union Home Mortgage
NMLS #870441
Call or text: 414-975-2654
Website: https://www.mkemortgage.com
Schedule a call:
https://calendly.com/adam-zeman/30min
24/7 mortgage & real estate info:
https://chatgpt.com/g/g-685422dd22bc8191a39cbdf2be98ec08-wisconsin-real-estate-mortgage-expert